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SWIMMER: UGLY KAWAII KITSCH PURSES, KID'S FURNITURE, WEIRD JAPANESE TOYS.

Swimmer Japanese kawaii cute accessories, bags, furniture. Ugly toys, Kawaii Not cute drawings, illustrations and comics. Strange Japanese toys.

Perhaps you’re familiar with Kawaii Not, the cheeky web-comic for “cute gone bad.” Japanese brand Swimmer operates in a similar manner. At first glance, the purses and accessories look like standard Sweet Lolita / Decora. But then you realize there’s something twisted in the cuteness…

Weird kid's drawstring bags or backpacks with koala face, wrestler mask, cat and bear characters. Swimmer Japanese kawaii cute accessories, bags, furniture. Kawaii Not cute drawings, illustrations and comics.

Take, for example, Swimmer’s drawstring bags stamped with cute faces. A cat on Ecstasy, a teddy on hash, a “special needs” koala… and Nacho Libre’s wrestling mask?

Sweet Lolita bunny purse, bear bag, strawberry purse as seen in Kera Magazine. Ama loli carousel print. Swimmer Japanese kawaii cute accessories, bags, furniture.

Or how about these bags, which were featured in the November issue of Kera Magazine. The bunny purse is a standard Lolita accessory… but Swimmer’s version looks like it’ll attack you in your sleep!

Ugly doll design, tempura shrimp toy, elephant pink soap dispenser for kids. Kitsch crazy home decor and interior design from Swimmer, Japanese brand of cute kawaii products.

How about a Thalidomide elephant soap dispenser? Or a giant shrimp tempura for your bed?

Sanrio cute kid's underwear with cats and bears. Poodle pink dresser and drawers with bow, kid's designer furniture by Swimmer Japan. Boy's undershorts or tighty whities, animal prints.

Why not dress your favorite boytoy in “I Love Ice Cream” panties?

Kid's designer furniture, rabbit tables, cat faces and chicks, keyboard table. Donut shaped cat pillow. Swimmer Japanese kawaii cute accessories, bags, furniture. Kawaii Not cute drawings, illustrations and comics.

My newly-decorated bedroom could benefit from a Babushka-chick table and a deformed kitty donut.

Panda bear knife and spoon, cute mushroom cup with face. Bear character and donuts, like Hello Kitty or Sanrio home accessories, plates, cups. Swimmer Japanese kawaii cute accessories, bags, furniture.

Personally, I’d feel uncomfortable sipping tea out of a mushroom’s brain…

Is the creepy-cute design intentional? Have the designers inhaled too much glue? The Swimmer website speaks for itself…

Song of the Day #20: MarBell – Is It Time For Grace? (It’s Visual Kei week on HearJapan.com – check it out! )

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21 Comments

  1. Kaori-chan
    Posted January 4, 2009 at 11:32 pm | Permalink

    do they ship internationally?

  2. Chribaby
    Posted January 4, 2009 at 11:32 pm | Permalink

    That kitty donut is freaky. Everything is so cute and colorful though

  3. lacarmina
    Posted January 4, 2009 at 11:33 pm | Permalink

    Hahah I believe these products are lethal outside Japan… ^__~

  4. Kaori-chan
    Posted January 5, 2009 at 7:32 am | Permalink

    do they ship internationally?

    • lacarmina
      Posted January 5, 2009 at 7:33 am | Permalink

      Hahah I believe these products are lethal outside Japan… ^__~

  5. Chribaby
    Posted January 5, 2009 at 7:32 am | Permalink

    That kitty donut is freaky. Everything is so cute and colorful though

  6. Cossette
    Posted January 5, 2009 at 3:23 pm | Permalink

    Swimmer is one of the cutest home, wear and accessories brand out there. And there are some things that absolutly fit the catagory of “ugly kawaii.”
    Does swimmer really describe their drawstring bags as “cats on Ecstasy, bears on hash, and a 'special needs' koala” ? I don't think so.
    I think they are just trying to be cute, original, and have items that play into lolita, decora, and street-style- not intentionally creating their products to be creepy.

  7. Cossette
    Posted January 5, 2009 at 11:23 pm | Permalink

    Swimmer is one of the cutest home, wear and accessories brand out there. And there are some things that absolutly fit the catagory of “ugly kawaii.”
    Does swimmer really describe their drawstring bags as “cats on Ecstasy, bears on hash, and a ‘special needs’ koala” ? I don’t think so.
    I think they are just trying to be cute, original, and have items that play into lolita, decora, and street-style- not intentionally creating their products to be creepy.

  8. Look after my heart
    Posted January 5, 2009 at 7:25 pm | Permalink

    I love Swimmer!

    They have the cutest headphones and rainboots.

  9. Look after my heart
    Posted January 6, 2009 at 3:25 am | Permalink

    I love Swimmer!

    They have the cutest headphones and rainboots.

  10. Kimber
    Posted January 6, 2009 at 12:14 am | Permalink

    hahaha! i love your take on these products. Ya they really freak me out :P

  11. Kimber
    Posted January 6, 2009 at 8:14 am | Permalink

    hahaha! i love your take on these products. Ya they really freak me out :P

  12. MyChemScene
    Posted January 6, 2009 at 7:25 pm | Permalink

    I love thoes toy and accessories there intresting. Now I want a mushroom mug!! <3

  13. MyChemScene
    Posted January 7, 2009 at 3:25 am | Permalink

    I love thoes toy and accessories there intresting. Now I want a mushroom mug!! <3

  14. LiTtLe_MiSs_PsYcHo
    Posted January 14, 2009 at 8:20 pm | Permalink

    wow nice!

  15. LiTtLe_MiSs_PsYcHo
    Posted January 15, 2009 at 4:20 am | Permalink

    wow nice!

  16. Jennifer
    Posted January 16, 2009 at 7:30 pm | Permalink

    Oohhh I love everything here! It's all so silly. Carmina, you always find the cutest stuff

  17. Jennifer
    Posted January 17, 2009 at 3:30 am | Permalink

    Oohhh I love everything here! It’s all so silly. Carmina, you always find the cutest stuff

  18. kavin
    Posted May 14, 2009 at 12:29 am | Permalink

    Wow what a nice collection of babies toys and accessories.

    ——————————

    kavin

    Baby Furniture

  19. Anonymous
    Posted May 14, 2009 at 7:29 am | Permalink

    Wow what a nice collection of babies toys and accessories.

    ——————————

    kavin

    Baby Furniture

  20. kavin
    Posted May 14, 2009 at 7:29 am | Permalink

    Wow what a nice collection of babies toys and accessories.

    ——————————

    kavin

    Baby Furniture